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A Trader's Guide to Analyzing Stocks

by Bev Day, MBA, CFE



Step by step, A Trader’s Guide to Analyzing Stocks walks new and experienced traders through the process of identifying “buy and sell” signals.

With the proliferation of home computers and the Internet, trading in the stock market has become available to everyone. It’s a phenomenon like nothing ever before in the history of trading.

Today’s traders have an abundance of information and research tools available to them. But their numbers become overwhelming, traders can easily find themselves bogged down in the analysis process.

Step by step, A Trader’s Guide to Analyzing Stocks walks new and experienced traders through the process of identifying “buy and sell” signals, foreseeing market direction, and forecasting price movements. They use this guide to fine tune their analyses as well as keep their plans on track.

Using A Trader’s Guide to Analyzing Stocks, stock traders can easily:

  • Understand price chart terms Draw trend lines
  • Recognize common price chart patterns
  • Identify Japanese Candlestick patterns
  • Use common chart indicators
  • Grasp fundamental analysis of stocks
  • Walk through practice cases that put it all together for you

A Trader’s Guide to Analyzing Stocks is unlike any other book on stock analysis. It teaches stock market analysis through a menu-driven illustration system that serves as a quick reference guide whenever you need to make fast decisions. Its author Bev Day is an experienced trader, educator, and award-winning writer.

This results-driven book stands out because it:

  • teaches practical application of chart analysis
  • contains price chart terminology
  • offers comprehensive chart analysis examples
  • has more than 90 chart illustrations in full color
  • teaches chart indicators and how to use them
  • contains practice cases that pull a strategy together
  • shows how to spot “buy and sell” signals
  • features an easy-to-use stock scoring system
  • provides a comprehensive glossary
  • reads like a reference book, not a textbook

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"A Trader's Guide to Analyzing Stocks is the best reference book I have ever come across. The book’s organization makes it very simple to locate exactly what I’m looking for—from chart patterns and candlestick patterns to other technical indicators such as MACD, stochastics, etc. Understanding all these indicators becomes easy through the explanations and illustrations Bev uses. When I’m analyzing stocks, I’ll always have this book close by for a quick reference in helping me determine my future trades. Thanks for a great book, Bev.”
Dave D.
High School Teacher, Denver, CO


Do you ever wonder when to buy a stock and, even more important, when to sell it? This common question among traders and investors has no easy answer. However, applying chart analysis makes it easier for you to make critical buy-sell decisions in a timely manner.

As a beginning trader, I constantly referred to books in an effort to understand chart patterns. To help me as I analyzed charts, I drew up a one-page “cheat sheet” for quick reference, but still found myself going back to certain books to get specific answers.

When I became an educator, I saw that my workshop students also needed a reference guide to satisfy their analysis needs. So I turned my personal “cheat sheet” into a one-page (front and back) quick-reference guide, which the students prized.

To solve the “it doesn’t contain enough information” problem, I expanded the quick-reference guide into a book and made it more useful by including key models, example charts, and a comprehensive glossary of terms. Investing your hard-earned money in the stock market is serious business and can be drudgery when trades don’t go well. Personally, I enjoy any endeavor when it’s fun. So to make this guide fun as well as useful, I have included “bull and bear” cartoons to make market trends easy to spot.

The “optimistic” bull describes a person who believes the stock market will go up and the economy is flourishing. The “pessimistic” bear, on the other hand, believes the stock market will go down and the economy is weak.

In New York City’s formative years, there was a wall on Wall Street to separate the financial district from the farmland. Think about the farm animals on the other side of the wall as they relate to the stock market. The sheep are shy and will follow anyone while the pigs get fat and the hogs get slaughtered. In other words, don’t follow just any one’s advice; do your own analysis and make your own decisions. It’s all right to get fat —making money is what it’s all about. But hogs get greedy, which can cause severe loses. Worse yet, it messes up your good judgment.

You may remember that George Washington took his oath of office in 1789 while standing on the balcony of Federal Hall on Wall Street. A statute stands there today in his honor. But did he coin the “bull” and “bear” expressions? Not likely. But I heard a story about the bulls and bears that seems realistic so I include it here.

During the California gold rush starting in 1848, the gold miners entertained themselves with gambling. They put a bull and a bear in a ring and in no time the fight was on. The miners placed bets on the outcome of the fight.

Now imagine how a bull would fight. As it charges the bear, its head is down yet at the moment of impact, it raises its head high. The bear stands up on its hind legs to attack and smashes down on the bull with its front paws. The bull raises its head high and the bear goes down. It’s quite a “dance” and makes sense to me.

A Trader’s Guide to Analyzing Stocks is my sincere effort to provide a viable tool as you seek success in the world of stock market trading. Even though this guide is not all encompassing, it will serve you as a beginning investor as well as continue to guide you as you become experienced. If this guide empowers you to step out and make consistently powerful trades, then I have achieved my goal.

Buy the book now!


Buy the book now!


"I actually feel confident that I can understand this stuff.”
MaryJo, Ph.D.
Professional Speaker, Trainer, Coach
Aurora, Colorado

“I really liked learning how to use the Internet for studying stocks more effectively.”
Littleton, Colorado

“A Trader’s Guide To Analyzing Stocks is a remarkable guide and belongs in every trader’s toolbox.”
Lakewood, Colorado

“Bev, you didn’t try to make the stock market seem easy; you told us how it really is. You're truthfulness is refreshing.”
High School Student
Irvine, California

“I no longer fear job loss or a bad economy because now I’m making money in any market. I'm on the road to financial freedom, thanks to Bev!”
Technical Editor
Westminster, Colorado

“Thanks for giving me the opportunity to dance to an entirely different and prosperous tune. You are a wonderful educator.”
Aurora, Colorado

“I’ll now be able to increase my investment performance, having learned analysis and candlestick charting.”
Colorado Springs, Colorado

“It was really nice to get your book because it’s easy to use, easy to understand, and easy to look up information. I really appreciate this gem of a book that is also so easy to carry with me.”
Business Owner
Wheat Ridge, Colorado

“I love your book! It’s put together in such an organized fashion and so easy to read. Many times, stock people write books and pamphlets for other stock people instead of using simple language that’s easily interpreted for more folks. I can't wait to try out your ideas, Bev.”
Composer, Teacher
Littleton, Colorado

“I'm an office worker who loves learning about trading in stocks. When I heard about your book, I read it since I get your newsletters from time to time. I found your book to be very informative. Now I use it as a reference guide.”
Chicago, Illinois

“ I've been looking to make some investments and desperately want to appear intelligent when speaking with investment counselors. Your book helped me do that. It gave me an investment "language" so that I could convey more about what I really want my investing to do. The best part was that it didn't make me feel stupid because I didn't already know this stuff. P.S. I like the illustrations because I'm a visual learner.”
Speaker, Corporate Trainer
Westminster, Colorado

“After studying a subject, I find there’s so much that I forget. A Trader's Guide To Analyzing Stocks is the perfect resource for refreshing myself on its subject, because it has just the right amount of information packaged into bite-size pieces. Also, the colored charts and bull and bear cartoons make learning fun and easy.”
Legal Assistant
Westminster, Colorado

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